With his observation that “The details are not the details. They make the design” Charles Eames not only succinctly derailed all those who believed – and sadly still believe – that if your design ain’t oh so clever it ain’t good; but he also established a golden rule by which new design should be measured and assessed.
He also, if somewhat unintentionally, confirmed that part of the job of a designer is to take existing products and improve them.
Not copy, but to analyse a product, question it’s function, and, if appropriate, make alterations to the design that either improve its existing function to a significant degree or bestow on it a new function.
And it is through such a process that design works at its best and its most efficient.
Take a suitably stable and robust stool, saw a slit through it and Hey Presto! you have a stand for white boards.
You can still use your stool as a stool – but it also doubles its functionality without noticeably adding to your costs.
A new products created that both ooks great and functions beautifully.
We’re certain Charles Eames would be impressed.